Overview and Vision

Serve Our Co-ops; Serve Our Country is a nationwide program created by the National Rural Electric Cooperative Association (NRECA) in collaboration with its members to honor and employ veterans. This growing coalition of electric cooperatives is successfully engaging our communities to honor and provide meaningful careers to veterans, active military and their spouses.

While many co-ops already employ veterans, NRECA and the founding members of Serve Our Co-ops; Serve Our Country saw a need to increase veteran hiring efforts and provide resources to help co-ops attract, hire, onboard and retain veterans. Working together, co-ops have a national voice to address rural veterans’ employment issues while solving their own workforce challenges.